Verve spreads festive cheer with foodstuff rewards for cardholders

Verve International, Africa’s leading domestic payment card scheme, has brought joy to cardholders this festive season by distributing essential food items, including bags of rice and bottles of vegetable oil, as part of its Christmas outreach.

The initiative, held at key locations like Leisure Mall, Surulere, and Trade Fair Complex, Lagos, is a highlight of the ongoing Verve GoodLife Promo 5.0, which began on August 15, 2024. The campaign, according to Verve, is aimed at appreciating cardholders’ loyalty while fostering the spirit of giving during the Yuletide season.

The Executive Vice President of Group Marketing and Corporate Communications at Interswitch Group, Cherry Eromosele, noted that the initiative underscores Verve’s commitment to enriching the lives of its users. She said, ““At Verve, we are committed to enhancing the lives of our cardholders, and these Christmas activations are a token of our appreciation for their trust and loyalty. We want to ensure that our cardholders experience the best of the season.”

Beyond festive rewards, the Verve GoodLife Promo 5.0 has also provided cardholders with cashback offers and discounts of up to 10 per cent at prominent outlets, including NNPC Retail, The Place Restaurants, Market Square, and Google services.

The promo, now in its fifth edition, reaffirms Verve’s dedication to enhancing customer experiences while solidifying its position as a trusted payment solution in Africa.

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